1. Save up to 70% off retail prices when you buy online.

Leading online stores cut out the middleman so you pay less.

From in store expenses to shipping and production costs, it’s no wonder the average markup for frames in brick-and-mortar stores is 250%. You won’t pay less than $350 for multifocals at a store, but a frame of the same quality and the same prescription will cost less than $150 online. Online retailers cut back on all these costs by using their own in-house laboratories, which means you save a lot of money when shopping for frames online.

2. Bigger selection of frames.

Online retailers can showcase thousands of frame styles and brands on a single site.

Brick-and-mortar stores are limited in the amount of frames they can house. When you’re shopping online, there’s almost no end to the options available to you. Non-prescription sunglasses, single vision or multifocal lenses, available in every size, shape, material and style from leading brands only a click away.

3. No sales commission.

Online sites don’t try to push a sale, where store salesmen often work towards a commission.

A reported 62% of private practice optometrists income comes from selling prescription eyeglasses and contact lenses. Clerks at retail stores aren’t always impartial, depending on you to buy the more expensive pair of glasses for a higher salary. When you’re shopping online, you can try out as many frames as you like for as long as you like.

4. Top quality glasses.

Simply put, online retailers have access to the same glasses as brick-and-mortar stores.

Whether you’re shopping for non-prescription frames or high quality progressive, bifocal and adaptive lenses, online retailers provide exactly the same materials and brands, including household names like Ray-Ban, Oakley, Tom Ford, and more.

5. You can try-on glasses online.

Using an online Virtual Try-On, you can find your perfect fit from the comfort of your own home.

Leading online sites with a try-on tool will give you a better idea of how you’ll look in your new glasses by uploading a selfie.

6. Great customer service.

Eyeglasses stores have closing times. Online retailers are always open.

Top online retailers like GlassesUSA.com have a customer service team available by chat or phone, to solve any issue before, during or after purchase, every day of the week, 24/7.

7. Risk-Free everything.

100% refund, no questions asked.

The top online retailers provide a simple & secure checkout process, free shipping & returns, and a 100% money-back-guarantee. Leading online retailers use a safe and secure checkout process. How can you tell if the checkout is secure? Look for a lock icon or HTTPS in the upper left hand corner of the search bar. Today, customers expect a secure checkout process, 365-day warranty, lowest price guarantee, and free returns.